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Beyond Celebrities: The Increasing Reach of Indian Influencers in the Social Media World

Beyond Celebrities: The Increasing Reach of Indian Influencers in the Social Media World

Nupur Bhatnagar
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  • Well analysed and ably presented, Nupur Bhatnagar. The spectrum of persons interviewed for the study is impressive and appropriate. Did not realize till now that social influencers can have such a telling impact on our day-to-day life.

  • Well said, Nupur Bhatnagar. The importance of the subject is becoming more pronounced in the present times, when our mobility is restricted, and our interface with the outside world is limited to the electronic medium. It is likely to assume greater significance if the scourge of the pandemic becomes worse. Let’s hope it doesn’t happen, but the present trends are here to stay, whether we like them or not.

  • OSM. Well articulated, very well presented. It covers a wide spectrum of our modern life style. Yes, the social media’s influence is increasing rapidly and is going to stay. keep it up.

  • Very interesting! Well documented and great presentation and also you look lovely! Keep it up looking forward to the next one!!

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